
Balanced Insight Announces Partnership with Lucrum to Provide Integrated Professional Services Offerings
Regional Integrator Endorses Balanced Insight’s Approach for Enterprise Data Stewardship
and Business Intelligence Lifecycle Management
CINCINNATI, OH – August 18, 2004 – Balanced Insight, a leader in providing organizations with a company-wide platform that drives better-designed and more business-focused business intelligence applications, today announced an alliance with Lucrum, Inc. The new partnership uniquely addresses the needs of enterprise business intelligence and information management teams within Fortune 1000 companies by providing integrated services that combine world-class semantic management technology with the implementation of enterprise solutions.
Joining forces with Balanced Insight will enable Lucrum to provide data stewardship and data governance consulting support for enterprise data stewardship and business intelligence lifecycle management – ranging from defining the business demand for information to translating those into requirements to assuring that the business meaning and context (aka semantics) are properly delivered in the final solutions. Balanced Insight has been working with Lucrum since 2003 when they worked collaboratively to help Cinergy Corporation establish an enterprise data stewardship program.
About Lucrum Inc.
LÛCRUM is a premier, global business services firm providing a full range of software development and integration solutions for Fortune 500 clients. With significant experience in Financial Services, Health Services, Manufacturing and Energy/Utilities, LÛCRUM continues to redefine the standard of success in the technology industry by focusing on strategic objectives and delivering true business value.
For more information, please visit www.lucruminc.com
About Balanced Insight, Inc.
Balanced Insight, based in Cincinnati, Ohio, helps companies double the return on their business intelligence (BI) and performance management investments. Its signature Balanced Insight Consensus® software is a company-wide platform that brings business focus to the BI development process and automates the arduous task of giving all data a consistent business meaning — what Gartner calls semantic reconciliation. This process leads to more trusted and widely-adopted BI investments with lower ongoing support costs.
For more information visit www.balancedinsight.com
