Balanced Insight Names Abraham Fathman Director of Products

CINCINNATI, OH – June 15, 2004 – Balanced Insight, a leader in providing organizations with a company-wide platform that drives better-designed and more business-focused business intelligence applications, has appointed Abraham Fathman to the newly-created position of Director of Products.

In this role, Fathman will be responsible for leading the company’s engineering efforts to deliver an automated version of Balanced Insight’s Information Packaging Methodology and Data Stewardship processes. His expertise will help Balanced Insight to rapidly deliver a product to market that will enable companies to further leverage their intellectual properties.

“We are extremely pleased to have a person with Abraham’s experience and proven track record join Balanced Insight,” said Tom Hammergren, President and CEO of Balanced Insight. “Our finesse in packaging and delivering a software solution that will help scale to the demand in the market is paramount. Fathman will be instrumental in delivering those solutions with momentum and speed.”

Fathman brings over 10+ years of experience in building advanced, enterprise-scale solutions. In his most recent position, he was a Systems Architect at Fifth Third Bank where he led a development team to enhance the bank's imaging solutions for checks and statements. Prior to Fifth Third, Fathman was instrumental in the delivery of one of the first Internet-Architected applications in the marketplace in the late 1990’s at Synchrony Communications.

About Balanced Insight, Inc.
Balanced Insight, based in Cincinnati, Ohio, helps companies double the return on their business intelligence (BI) and performance management investments. Its signature Balanced Insight Consensus™ software is a company-wide platform that brings business focus to the BI development process and automates the arduous task of giving all data a consistent business meaning — what Gartner calls semantic reconciliation. This process leads to more trusted and widely-adopted BI investments with lower ongoing support costs.
For more information visit www.balancedinsight.com